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​I'm a Product Designer based in Kuala Lumpur

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Professionally, I specialize in Product and UX/UI design, bringing together creativity and technology to build products that solve real problems. With experience leading projects like trading systems and handling everything from user-centered design to complex project management, I’ve developed a skill set that lets me balance business goals with technical execution.

 

Now, I’m diving deeper into electronics and AI, eager to blend hardware, software, and data into innovative products that push the boundaries of what’s possible.

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I’m a hands-on, curious person who loves figuring out how things work, whether it’s a new piece of tech or an idea waiting to be turned into reality. I’ve always been drawn to building and creating, whether that’s in the digital world or physically tinkering with electronics. Outside of work, you’ll often find me exploring new skills, from cyberdeck building to guitar-playing, or getting lost in a good story whether it's from a game, movie, or something I’m reading. I’m always seeking ways to challenge myself and expand what I know.

Values & goals

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These are the values that I align myself with when i'm hunkered down and focus on designing the product. Through years of tinkering with K'NEX and Legos in my youth, it has led me through doors i never thought i would walk through. Ever since then i've always had a knack on inventing things.

 

Through multiple projects, I have gained the ability to focus on every single detail on the product that i work or help on. It also has helped me adapt myself to almost any project or product due to the fact that the first think i see is the framework of it all, which in my opinion is very crucial.

 

I love working in a team with like minded characters and break the rules (of the product of course) to achieve what we need to achieve.

Skill tree

BACKGROUND

I never had a linear path. My journey started on film sets, chasing stories through the lens, learning the rhythm of a team, and mastering the art of storytelling. It was there that I realized creativity is more than just vision, it’s about collaboration, adaptability, and execution.
 

Music became my next language. I dove into composing soundtracks, crafting emotions through sound, but the pull toward technology was always in the background. Growing up in a software house run by my father, I was no stranger to the digital world. It was only a matter of time before I immersed myself in it.
 

I pursued a diploma in Computer Science, balancing it with an internship as a designer and IT assistant. That was where I found something unexpected. My love for visual storytelling merged with my technical side when I discovered vector illustration and concept art. It felt like a sign, a way to fuse both logic and creativity.
 

That realization led me to multimedia design. I refined my eye for color, shapes, and composition, working as a digital illustrator while experimenting with photography. This became my personal renaissance, a phase of relentless learning and exploration. I landed design gigs, worked on on-shelf grocery product packaging, and even collaborated briefly with National Geographic Asia.
 

But I knew there was more. The boundaries of illustration and design felt too confined, and I craved something that pushed both the technical and creative edges. Product design became that answer, a field where every decision impacts user experience, functionality, and innovation. Now, I stand at the crossroads of technology and imagination. The idea of designing systems that can probe Saturn or Mars isn't just a distant dream, it's a challenge I’m preparing for. With AI, machine learning, and product development, I’m pushing toward the next frontier.

 

Timeline & History

Part time

Asst. Production manager

FULL TIME

Sessionist

Composer

2011

Diploma in
Flim & Video

ASWARA University

Managed to apply my skills in 8 short films and 1 feature film as a set designer. Turned my attention towards soundtracks and composition work in year 2.

Illustrator

IT
SUPPORT

2012

Diploma in
Computer Studies

SEGi College KL

Dean’s list. Developed a CRM software for final year project. Began UX/UI research practice here.

GRAPHIC

DESIGNER

2015

Bachelor in Multimedia Design (Scholarship)

UXUI

Product

DESIGNER

2019

Now

...in this current phase

SEGi University KD

Dean’s list for 2 years. President for final year project showcase. Managed designs for the faculty. Developed 2 video games from 3D to coding.

Product Designer

+ Project manager

Jun 2022 to Present

Built a trading system for money exchange. Handled flow of the project. Conducted UAT for 4 months. Managed live documents with client. 

Key achievements:

Led the end-to-end UX/UI design for the DART Trading System, making it intuitive and user-friendly for brokers managing high-volume trades.

Worked closely with traders and developers to make sure we were building something practical and easy to use for the trading community.

Ran user research and testing with over 50 brokers, fine-tuning the platform based on real feedback and improving the overall workflow.

Simplified complex data visualizations so traders could quickly get to the info they needed without feeling overwhelmed, boosting efficiency by 20%.

Integrated real-time data features to give traders instant market updates, helping them make faster and smarter decisions during busy trading sessions.

Visualized the entire system and proposed the look and feel of the Trading System, from onboarding to trading, as a complete concept.

UX/UI Designer

+ Product Owner (3 months)

Apr 2019 to Sep 2021

Solving user experience problems and designing user interface. Utilise UX design process to design the SalesCandy manager portal.

Key achievements:

Shifted to SCRUM framework. Working together with the development team in bi-weekly sprints building features, enhancements and user testing's

Revamped the product to new UX flow and design for the version 3.0 release and above

Designed the WhatsApp and integration features and flows on the SalesCandy Manager Portal

Built a UI library design system consisting of all the components, typeface, and colours for consistency of the SalesCandy product

Took on the role of Product Owner for 3 months, conducting sprint events and writing product backlog items

Product Designer / Illustrator

Feb 2019 to Sep 2021

Helped IT startups throughout South East Asia on making their product more refined. This includes integrating their branding into their product

Sr. Graphic Designer

Jun 2018 to Apr 2019

Rebuilt the UX of the manager portal. Established a design system (ATOMIC). Managed Sprints. Curated requirements.

Changing the world, one product at a time.

Check me out here

View CV

I'm also here : 

Medium

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